Bahrain Enterprise Development Board
The first execution in a campaign that answered a challenging brief.
Make Bahrain top of mind for logistics directors considering (re)locating their business to The Gulf.
Do so via a £350k multi channel take over by The Bahrain Development Board at an international logistics trade fair in Munich.
Show Bahrain as an essential link to other countries in the Middle East.
The client appreciated the solution, describing it as ‘genius’.
Mike Keane created this work as part of a team.
© M&C Saatchi